As CardFlight’s first-ever Chief Revenue Officer, Siner will lead sales strategy, marketing, revenue operations, and go-to-market execution. His immediate priorities include expanding CardFlight's reseller partner network and giving existing partners more support and resources to grow their SwipeSimple business. His appointment represents a strategic investment in scaling CardFlight’s commercial engine.
Siner brings more than 28 years of leadership experience in the payments and financial technology industry. He joins CardFlight from PAYARC, where he served as Chief Revenue Officer and played an instrumental role in the company’s rapid growth, including being named the 2025 ISO of the Year by the Electronic Transactions Association (ETA). Under his leadership, PAYARC built a nationwide network of independent agents, ISOs, and ISVs that generated the vast majority of the company’s revenue.
Prior to PAYARC, Siner served as Chief Revenue Officer at Agile Financial Systems, where he led all sales channels and oversaw company operations during a period of significant expansion. He previously held the position of Senior Vice President of Sales at TSYS, a Global Payments company and one of the world’s largest payment processors, where he spent nearly a decade building and managing partnerships across the ISO, agent, payment facilitator, and referral partner channels. Earlier in his career, Siner held other executive and senior leadership positions while steadily building a reputation as a trusted and results-driven leader in the merchant acquiring space.
“CardFlight has built something exceptional, a product that merchants love, a channel that partners trust, and a team that executes at an elite level,” said Siner. “I am honored to join at this stage of the company’s growth and excited to help expand the reach of SwipeSimple to even more small businesses and partners across the country.”
Siner holds a Bachelor of Arts degree from the University of Colorado Boulder.
