Janet Frasier, an accomplished sales, marketing and channel distribution strategist, is VP of Marketing at CardFlight.
She is responsible for evolving the brand and story of SwipeSimple, the company’s payment solution for small business, while also scaling marketing efforts and driving product and feature releases through CardFlight’s nationwide sales channel.
Before joining CardFlight in 2019, Janet worked in channel sales and marketing for a number of communications technology companies including Western Multiplex, 3Com and U.S. Robotics. Janet has also worked as an executive for nonprofits, including the Girl Scouts of Utah and the Natural History Museum of Utah, where she transformed the organizations and retooled marketing, audience expansion strategies, and capital campaigns. While at the museum, Janet helped lead the successful strategic marketing efforts to create a shared vision, resulting in the construction of a new building to showcase Utah’s natural history.
Janet earned a BA in English from UCLA. She is an active volunteer in cultural and charitable activities.